Tag Archives: mactalk

Welcome to AppleTalk →

Last week, I quit MacTalk. Yesterday, I, along with a number of other co-conspirators, launched AppleTalk Australia, a new site for Apple enthusiasts to chat about anything related to Apple.

Yours truly on the welcome post:

So, this is us. A new name, a new front page, a new discussion platform. A fresh start in many respects, and a clean slate in every other. We’ll still be covering all things Apple, Mac, and iOS, and we’ll do so from that unique Australian perspective you’ve come to know and enjoy. For starters, we’ll be taking it slow with a daily news summary from the world of Apple from yours truly. Over time, we’ll add reviews, how-tos, and editorials into the mix, and we’ll see where things go from there.

It’s our own foray into the big, bad world of online publishing. We’re funding the entire thing ourselves for the time being, and once we get something resembling a readership, we’ll look into sponsorships, running ads, or other alternatives for revenue. We’ve put a bunch of effort into it, and it’s turned out pretty well so far — I can only hope it lives up to our readers’, and our own, lofty expectations.

If you’re wondering whether I knew about it before I left MacTalk, the answer is: yes, of course I did. After a number of years writing the daily news, I just wanted something of my own — a property (besides this blog) I could be proud of, one that I could look back on and pat myself on the back about.

The front-end is powered by WordPress, and the forums are powered by Discourse. I’ve been using WordPress for years, but Discourse is an entirely new thing.

Ever since it was introduced, I’ve wanted to work with Discourse. Something about it just seemed like the future of online discussion platforms — and from everything that I’ve seen of it so far, I’m wondering why people are even bothering with the alternatives, the established players in the forum space (phpBB, vBulletin, etc). There’s just so much to love about it that everything else seems outdated by comparison. It’s modern. It’s open-source. I have no experience with Ruby, the language that it’s built with, but thankfully I haven’t had to dive into any code thus far — the admin panel is well-organised and fully featured enough so that hasn’t had to happen.

There are those that think Discourse looks “samey”, and like any default theme, I agree wholeheartedly. We’ve customised the AppleTalk install a little, and it’s amazing what you can do with a splash of colour and a few custom avatars.

As Mr Wells said on the Reckoner podcast (where I spilled the beans about AppleTalk before it was actually live), it’s been a long time since there was a good Apple forum for Australians, by Australians. It’s my fervent hope that AppleTalk becomes that new forum, and I, along with my partners in crime Toby and Bart, am prepared to commit as much as it takes to make that happen.

As they used to say, “this is my next”.

— permalink to this post

Hello, Hi, Goodbye

Today, I left MacTalk Australia. In doing so, I put an end to almost six years of daily news posts on all things Apple, along with countless of reviews and editorials. It’s the end of an era.

I posted up the news this morning, but that all ends today. I’m leaving MacTalk — it’s time to close this particular tab, nay, entire window, in my web browser, and that means putting an end to the daily news. It’s not a decision I’ve taken lightly, seeing how much I’ve contributed here, or how long I’ve been around. And it has nothing to do with you; I’ve immensely enjoyed writing the news (and your continued readership) over the years. It’s just that this is the part where I disembark the MacTalk train, so to speak.

When editor Peter Wells left almost a year ago, I was given the choice: did I want to stay, or did I want to go? While that would have been a nice, neat, ending right there, I stayed. Even thought I knew there weren’t going to be anymore podcasts, opinion pieces, or reviews from some of the smartest people I know, I stayed because it was no different to what we’d been through before. You know, when Anthony sold to Niche halfway through 2011 and basically everyone complained about excessive advertising. I was a little disheartened by the community at that point, and said so in the piece that I wrote back then.

Tumbleweeds on the front page weren’t anything new, and I’ll even admit I got used to sharing airtime with the infamous sponsored posts of 2011.

So, I stayed. After all, someone had to, and I wasn’t ready to give up on the community just yet.

But after Mr Wells left, little by little, I wondered how much longer I could stay and write the news with little to no input from MacTalk’s parent company, with no map for the future, and no plans or goals to speak of (at least, none disclosed to me). Probably forever, if I really wanted to — but that was the question — did I really want to?

And when it came down to it, I didn’t really want to. Like I said in the last paragraph of my post above, I’ve more or less done as much as I can. MacTalk is now in that strange position where a website built around a community, not eyeballs, is expected to somehow make money while spending at little as possible — that’s not an equation for success, no matter how far you stretch the dollars.

I stayed because it was no skin off my back. And I left because there was nothing left for me to do — if Niche still have no idea where things are going a year after they re-oriented by killing off the daily articles and weekly podcasts, then I’m not sure when they will. But I guess I won’t be part of the team that finds out.

Lastly: I’m not completely ignorant. I’ve read the threads in the forums surrounding MacTalk discussions, and even participated in a few private discussions of my own. If my leaving kicks Niche and MacTalk into gear like it seems to have done, then all the best to them. I wish them the very best with their future endeavours, but at the same time, I have to ask myself what else there is to be done. The question is not what people can do to restore MacTalk to its former glories, or even whether MacTalk can be restored to its former glories at all, but what people can do to prevent it becoming a complete ghost town, any more than it currently is.

That’s not saying I don’t think it’s possible. I’m just… sceptical.

But enough about that. Onwards and upwards, as they say.

I can’t wait for you to see what’s next.

Made in Australia for iOS 7 →

Instead of writing some epic thing about stuff you probably don’t care all that much about anyway, I thought I’d substitute one of my monthly pieces on here for something I wrote over on MacTalk.

I dug up a few apps designed for iOS 7 by Australian app developers, emailed a few guys, and asked some questions.

It took a little longer to write than I would normally spend on the news, but I think it was worth it.

One More Thing…

What’s the word for that moment when you realise that the work you do is appreciated by many, many people all across Australia?

Yeah, that.

This weekend was nothing short of amazing, all thanks to a little site called MacTalk.

Back in 2007, I joined a little site called MacTalk. Fast forward a couple of years, a few thousand posts, and many internet arguments later, and I come across a little post by then-overseer and hater of pants, decryption, asking for volunteer writers for some news posts. I put my hand up.

The rest is turtles all the way down.

This weekend was basically the culmination of all that; a dinner with most of the people who have contributed to MacTalk in some way, those who have silently decimated the not-so-silent spam, those who have kept things ticking over behind the scenes, and those who have written articles, reviewed products, or gotten on their perennial soapbox and given a few thousand listeners an earful about how non-developers shouldn’t be using beta releases on the podcast, past and present.

There were a few people missing, but by and large, most of the big players where there and a fantastic time was had by all. Putting faces to online personas is always good fun, even if it can be a little daunting at first. Once you get over that initial awkwardness of “hey, do I follow you on Twitter? What’s your name on the forums?”, then it’s apples, ladies and gentlemen, apples — which is lucky, because that’s pretty much what MacTalk is about (Apple, Inc).

At some point during the night, there was a thing where had to go around the table and tell everyone about ourselves — our Twitter or MacTalk usernames, what we did, and so on.

Some people were known simply by name or by reputation, others had to describe their role in MacTalk a little more. When it came around to me, I simply said “I’m Benny, and I write the news”.

Cue thunderous applause.

In all seriousness, I was kind of taken aback. Stunned, that people recognised me, just from what I had done. Little did I realise how far my daily news posts reached. Little did I know that people actually recognised —nay, applauded — my work.

This isn’t just me being naive, it’s a genuine realisation of the culmination of hours of early morning (and some not-so-early) news posts over last two years. It’s me realising that podcast topics which were formed off the words I had written, it’s about me realising that “whoa, people actually read this stuff — and they like it!” Me realising that the words I type into one of those new-fangled computers actually has some sort of impact.

One comment (from Chrome, I believe): “everyone sets their clock from Greenwich Mean Time, but Greenwich set their time from [me]”.

There’s nothing quite like the feeling of being appreciated and recognised for your work, which, I guess, was really the whole point of that night; everyone in that room had contributed in some way, shape, or form to MacTalk over the past few years.

This morning I considered writing a piece on Steve Jobs (you know, seeing as he stepped down as CEO) as a sort of editorial on MacTalk (like all the cool kids are doing), but as I thought about what I would write about, I couldn’t think of anything. Seriously, not a thing — not because there wasn’t anything to say, but because anything I wrote about would be so, so, insubstantial compared to the big picture.

And yet it’s times like the above, when I was applauded for simply saying my name and what I do, that make it all worth it.

Thanks guys 🙂